Press Release

Universal Instruments Launches AdVantisX in Asia

Universal Instruments has already launched the AdvantisX platform which is a new-generation, low-cost surface mount platform in Asia. Universal platforms deliver unsurpassed, consistent, and repeatable performance across a wide range of product requirements. Universal solutions provide the superior flexibility and accuracy required for both current and future market challenges at the best cost of ownership.

June 2, 2008 - The newest member of the Advantis family, AdVantisX, is a platform targeting firmly at the mid-tier assembly sector. AdVantisX features Universal’s patented linear motor positioning system, a class-exclusive technology making it the most powerful solution available for the growing demands of today’s low-cost markets. It delivers exceptional performance while keeping affordability in mind. AdvantisX provides a logical growth path for those 400+ customers worldwide who have placed their trust in the AdVantis Platform since its 2003 introduction.

“We see huge potential for AdVantisX in Asia as the manufacturers here are more cost-sensitive,” said Jean Luc Pelissier, CEO and President of Universal Instruments.

The AdVantisX lineup includes single- and dual-gantry high-speed models empowered by Lightning Head technology. AdVantisX also delivers several multifunction configurations utilizing the new Inline7 and Inline4 High Force flexible heads.

Just one year ago, Universal Instruments unveiled the GC-120Q – its first truly high-speed placement solution – to a highly competitive SMT market.

Based on its renowned Genesis architecture and technology platform, the GC-120Q has gained a successful track record in the high-speed mounter category, demonstrating superior pick quality and price-performance with the unsurpassed throughput of the acclaimed Lightning Head.

With a notable market share at the end of 2007, the GC-120Q has gained acceptance across the world in many applications and proven itself as a superior solution. It served to position Universal Instruments as a complete full line solutions supplier.

“We know that our Genesis technology delivers all the headroom necessary to cope with the packaging transformation happening out there. It successfully addresses the accuracy and quality of pick required for current and next generation chip devices such as 0201 and 01005, as well as the direct die requirements emerging in so many applications today. I see the markets naturally converging toward the technological strengths embodied in Universal Instruments,” says Mr Pelissier.

With broad product mixes that EMS providers must now accommodate, along with increasing technical diversity in the products, manufacturers are being asked to build. A reactive approach using dedicated equipment sets is no longer a cost effective solution. Instead, Universal Instruments offers a unique approach delivering innovative equipment technologies that prepare manufacturers for the unknown, allowing them to embrace the uncertainty of future requirements. From mid-range to high volume assembly models, Universal platform lines provide unrivaled flexibility, uncompromising performance, best-in-class multifunction capability and as a result, instant surge capacity for maximum productivity at any product mix.

“The Universal manufacturing model provides unparalleled flexibility, perfect for today’s diverse requirements,” states Scott Gerhart, Director SM Platform Products. “Our platform solutions mean manufacturers no longer need to anticipate future market requirements when committing to a line purchase. They can be confident that they are prepared for the next product they’re asked to build, no matter how complex – even with a significant change in customer portfolio.” Gerhart continues: “Universal platform lines don’t demand hardware reconfiguration to deal with new challenges. You simply change the program and get right back to high-performance production.”

For more information, contact a Universal Sales Rep.